3x3: Levers Of Scale

Almost all founders overcomplicate growth.

They get lost in tactics, tools, and noise. Endless funnels, new frameworks, content, AI gimmicks, and guru-led strategies. But the truth is far simpler—and far more powerful.

There are only three core ways to grow a business:

1. Increase the number of clients

   
   

2. Increase the value of each sale

   
   

3. Increase the frequency of repurchase

That’s it.

Simple. Systemic. Scalable.

Here’s what most people miss: if you improve each of those just 10%, the compound effect results in roughly a 33% increase in bottom-line revenue.

Push harder? Say 33%, 25%, and 50% gains across those same levers? That’s a 250% uplift—without changing your entire business model or launching something new.

Once those are dialled in, and only then, you can layer on the 3 advanced plays😀

1. Enter new markets

   
   

2. Create new products

   
   

3. Acquire competitors, partners & suppliers

You don’t need more complexity. You need more focus.

Because simplicity scales. Complication costs.

Map out your org based on these 6 levers, you’ll be surprised where you can easily find another 33%.

Keep it simple. Keep it moving.

As promised, Vanquish in under 1 minute.

Build, Scale, Vanquish.

Jonny