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In Their Own Words.

Michael Funke, Weir-Motion Metrics

During our time together, Jonny helped us rethink and rebuild major parts of our sales process and commercial strategy inside a complex global organization. His ability to quickly diagnose what’s really happening beneath the surface, challenge assumptions, and create clarity around growth, positioning, and execution is exceptional.

Beyond the strategic work itself, the workshops and 1 on 1 coaching sessions he delivered were genuinely world-class; insightful, commercially intelligent, and immediately applicable.

He brings a rare mix of high-level thinking, deep sales expertise, and practical execution that’s difficult to find.  He has also been a great mentor/coach for the team.

I’d work with Jonny and Vanquish again in a heartbeat and would strongly recommend him to any leadership team serious about commercial growth and transformation.

Marc A. Periou, MP Hunter Holdings

I’ve followed Jonny Staker’s work for a while, but actually using it is a different experience.

On a practical level, it worked straight away. I booked 3 appointments almost immediately. But honestly, that’s not the biggest thing.

 

The bigger shift is internal. There’s a shift in confidence, authority, and presence that just feels...natural.

That’s the space I want to operate from.

I’ve seen Jonny help a lot of people step into that level over time, and it’s genuinely meaningful work. Thanks for putting it into the world.

Steven Brady, misterbrady.com

When you work with Jonny he does not teach you how to play the game. He shows you you're playing the wrong game entirely.

Jonny is the only person who's consistently told me what to stop doing and been right every single time. He'll tell you the signal everyone's chasing is actually the anti-signal, that the business model you're comfortable with is the one killing you, and that the opportunity is in the market nobody's looking at.

His consulting comes much less from theory than it does from scar tissue. Pattern recognition only a multi exited founder can provide that you'll value more than tired playbooks peddled by most (although you will get excellent frameworks.)

If you're looking for a high agency, action-oriented, extremely candid expert to help you build more leverage into your business, look no further.

Fiona Mary Ferrar

What can you say about the man who co authored The Frame, a book that deeply speaks to who Jonny is as a man.
He certainly holds the frame when you are with him. He's direct, speaks his truth whilst at the same time holds you in high regard and respect.

His achievements speak for themselves and his influence, knowledge and quick mind are the kind of assets you want on your side. 

Joe Bennett, Watchfire Endeavors

I run a coaching practice myself, and am now allergic to all of the coaches coaching coaches how to coach coaches BS, but Jonny impressed me.

I was part of one of his groups and it was noticeably higher signal than most. Focused, practical, no filler. When the group shut down, I actually missed it.

Jonny also took time to get on a call with me, no pitch, no angle, just to help me think through what I was working on. I walked away with a clearer picture of what to focus on and made moves I wouldn't have made without that short conversation.

He has a sharp eye for positioning and he does it without the guru act. Just clean thinking and real experience building businesses. I'd recommend Jonny to any founder or business owner who's serious about growth and tired of the noise.

Max Kern, Nuoxera

As a former CEO at Accenture, I spent years inside traditional consulting at the highest level. Naturally, not everything translated into the SMB sector we are focused on.

Jonny didn’t just refine what we were doing, he challenged how we thought about our market entirely.

The result was a clearer positioning, a stronger commercial process, and a business that finally felt aligned with what clients actually want.

In a world drifting toward automation and AI, his approach feels unusually human, and that’s exactly why it works

Keri Johnstone

Jonny Staker is a very professional, courteous, knowledgeable person with a wealth of experience. I was privileged to read his recent book which is co-written and is full of ‘life changing’ information. The Frame is a book that once you start reading, cannot be put down. It encourages the reader to find their inner confidence, power and influence. Jonny is excellent at mentoring people to succeed in life, work and in their personal development. If you get the chance to work or be mentored by him, I would certainly recommend him. 

Aaron Norris, Zenith

Very few people in the world truly understand how to scale a serious, high-value expertise-led business. Jonny is one of them.

He doesn’t deal in hacks or fluff - just real psychology, real methods, and moves that actually work.

He pushed me to go deeper, be bolder, and operate at a level I wouldn’t have reached on my own, refining every part of my business in the process.

Zenith shifted from 10–20K a month to building a practice earning half a million a year, attracting larger clients and tackling higher-value issues... without relying on low-ticket offers or funnels.

If you’re considering working with him, have the conversation. Make the investment.

Sam Millunchick, Pathos Labs

Jonny is amongst the most important people I've ever met in my life. He changed the trajectory of my life. The overall difference in direction, happiness, earnings - it’s well beyond a monetary payment.

 

In just a few months he helped me go from zero traction to generating 100+ inbounds every week through my content, maintaining a consistent flow of conversations with ideal customers through outbound, and holding over 10 qualified sales calls weekly.

 

Most impressive about all this is that Jonny is all encouragement and positivity. He's achieved with presence and empathy more than anyone could with "tough love" or any of that other rubbish.

 

If you're looking to improve your business or life, in any and every way, Jonny's the man for the job.

 

I simply can't speak highly enough of him!

Paulina Tillman

The concepts that I learned from Jonny and his latest book, The Frame, have allowed me to have the most success I have ever had in business and in life. I've learned that it is not only ok, but rewarded, when I present myself as a true leader and hold my boundaries. Although I originally learned these teachings from Wallace Wattles in The Science of Getting Rich, I didn't fully grasp them until I got the modern version of them from Jonny and the Frame. I truly feel like Jonny is one of those great leaders that will be remembered in generations ahead.

Simon Watson, Revenue & Beyond

The one thing I'm truly learning from Jonny Staker, is the art of subtlety + the art of nuance. I.e those tiny, tiny details, the 1% stuff that really moves the needle. This type of coaching is on a different level. The outright honesty can be brutal at times, but it's designed with only good intentions - that is, to make those that work with him, the very best they can be. P.s. read the upcoming book The Frame. I was fortunate enough to read the pre-launch edition. Different levels...

Graham Keen, Graham Keen Psychology

I’ve been teaching the psychology of sales for 25 years yet Jonny Staker has taught me things about actual selling I never even imagined possible. Not one or two things, but new ideas several times a week.

Four months in, I’ve already generated £350,000 in net-new business from our work, and with 6-8 qualified CEO meetings consistently entering my calendar each week, I am now on course to reach our 2026 revenue target in just six months.

He’s a delight to work with, the sort of man you want to be your friend. And he is more than generous with his time. Trust me I bombard the guy with questions, and he always comes through, promptly.

In 45 years of retaining advisors, Jonny is the stand out best. Thank you man.

Mario Krivokapic

Jonny’s coaching was pivotal in moving forward a $10M acquisition my company recently completed. Aside from the results, what sets him apart is how deeply he cares for every single person he works with.

Aaron Schmookler, The Yes Works

Jonny is a Devious Mentalist when it comes to booking meetings with decision-makers. I’ve been in B2B sales as a founder for over a decade, and I’ve never come across anyone with such a human, real, and effective method for getting the people who normally ignore inbound to stop, pay attention, and actually take a meeting.

Trent Anderson, Amplify Best

Jonny’s one of those rare operators who actually knows what he’s talking about and has the systems to back it up. No fluff. No theory for theory’s sake. Just clear thinking, real-world experience, and frameworks that actually work. He helped me simplify and structure my outreach, sales flow, and offer positioning in ways that felt obvious once he pointed them out which is the mark of real expertise. Jonny has a way of turning messy problems into clean, repeatable processes. No magic wand. No automated BS. Just deep knowledge of the tools and methods that drive real breakthroughs. And beyond that, he’s an awesome dude. Bring your work hat, your grit, and your enthusiasm… and get to work.

Christopher Rocas, Keep It Cool

Jonny redefines what a "growth coach" should be. He's developed a system that's completely unique from any other coach or consultant. His way of teaching encourages your prospects to believe in what you do, want to work with you, and feel zero persuasion. They buy you versus your product. A rare ability in a commoditized AI driven world. His teaching comes from experience scaling businesses and the strategies required to open deals with brands that others can't. If you are questioning working with him. Stop. And start.

Ben Hill, Ask More Coaching

I wasn’t stuck - I was asking the wrong questions. Jonny completely changed that for me, and helped me build a life I don’t want to walk away from. Since meeting Jonny, I have more confidence and self-belief in the man I see in the mirror, and a successful business on my own terms. I’ve changed. I’m becoming unstoppable. Jonny is more than a growth specialist - he is my mentor, and friend.

Pieter K. Neethling, NoGarnish

Jonny is sharp, tactical, and unmatched in client acquisition. He helped me book more meetings and start better conversations, something my business had been missing for a long time. He’s not just an expert - he’s friendly, supportive, and truly wants to see you win. His advice is tailored, practical, and backed by real experience. A class act through and through, he’s someone you can trust to guide you in the right direction.

Sam Palazzolo, Tip Of The Spear Ventures

In just 4 weeks, Jonny helped me implement a game-changing system that consistently produces 60-75 business leader introductions and 10-12 highly qualified discovery meetings weekly. My initial goal was to secure just ONE new client due to our engagement, but we’re on track to exceed that by at least 5x. My coaching, consulting, and training programs make a bigger IMPACT!

James Nathan, Market Jar

We’d thrown money at playbooks, and guru's, nothing stuck. Jonny cut through the noise fast. In 90 days, our sales meetings jumped 7x. We drove over £300K in new revenue - £86K of it closed in a single day (today actually). The pipeline we've built, whilst working alongside Jonny, is still compounding into bigger deals. Jonny isn’t a guru. He’s tactical, sharp, and gets results.

Like “The Equalizer”, Jonny steps in when conventional methods fail!
 

Jean-Luc Boissonneault, ONvsIN

Before working with Jonny nothing was working for me in gaining new clients. I was running on referrals and had tried courses from popular influencers like Justin Welsh and followed advice from gurus like Alex Hormozi but this was all generic stuff that didn't prove to work for me. 

 

Then I found Jonny and I felt honesty and a resonance with him instantly. He was sincere, smart and proved to care a lot. He quickly shifted my mindset and helped me see things in a whole new light. 

 

Within the first month of working with Jonny, I went from zero traction to having hundreds of high-quality prospect conversations, booking multiple discovery calls each week, and closing 13 high-ticket clients. Today, I’m managing a consistently high stream of prospect conversations and proposals, am on track to break 7-figures solo, and can confidently command $50,000 per engagement.

 

Not only does Jonny's approach work tactically but it's also real and honest and in a profound way - it makes you a better human. He taught me that who I am 'being' is far more important than what I am 'doing'.

 

What I've received will serve me forever, I highly recommend you spark up a chat.

Nick Hughes, Grouse Ventures

50 leads, 5 zooms booked, commercialised a client, landing great meetings, lots of great conversations…within 2 weeks implementing the process! If you’re looking for a way to reach new prospects and win clients, Jonnys frameworks work…with some great coaching, guidance, banter and fun!

Anthony Franco, Launch Partners

I've had the pleasure of working with Jonny, and his impact on my business journey has been transformative. As the CEO of Vanquish Commerce, Jonny brings a wealth of knowledge and experience in scaling businesses and navigating complex challenges.

Jonny's strategic insights and hands-on approach helped me streamline operations and accelerate growth. His mentorship was invaluable, providing practical advice and support that significantly boosted my confidence and capabilities as a business leader. Beyond his professional expertise, Jonny's integrity and down-to-earth personality make him a pleasure to work with. He truly cares about the success of those he advises and goes above and beyond to ensure they achieve their goals.

I highly recommend Jonny for his exceptional ability to drive business success and his genuine commitment to helping others thrive.
 

Justin Michael, Hard Skill Exchange

Jonny Staker is a bad ass - easily one of the best in the world at what he does.

He breathes new life into tired outbound strategies, and I’ve seen him consistently drive savage 80%+ reply rates at the top of the funnel—numbers most teams can only dream of. His ability to simplify, systemise, and scale a revenue engine makes him lethal for any founder or sales leader serious about growth. Undeniably in the top 1% of coaches on the planet.

Stef Van Boekel, Operator One

Thanks to Jonny, we recently closed a major client contract valued at £230K over the next 24 months. On top of that, he has helped us secure several similarly sized deals in the pipeline, with negotiations progressing swiftly and expected to close soon. Jonny’s expertise has been a game-changer in accelerating our deal flow and revenue growth.

Marie Donnelly, Optimistic Future

Jonny helped me kickstart my coaching practice, win my first paying clients quickly, and initiate hundreds of prospect conversations by implementing his unique methods.

Daniel Fairburn, Out & Out

Jonny was somebody who gave me real, valuable experience shares. He was able to take incredibly tricky and complex scenarios, speak about them in a candid way and simplify them. No matter how complex or tricky the scenario is, he will always have an insight on how to solve it. I'll always be grateful for him.

Huw Morgan, A2Z Growth Partners

Jonny is a very knowledgeable guy and a great connection, his past experience allows him to be a great coach , his sales frameworks have helped me generate 1-2 additional discovery calls a week. I would recommend you to reach out so you see the benefits of working with him.

Jon Elder, Black Label Advisor

If you are looking at expanding your brand, Jonny is your guy. He is a wealth of knowledge and has a down to earth personality that is so rare in our industry.

Malte Karston, Berlin Brands Group

Jonny has an impressive knowledge and track record in scaling and growth stories. Appreciated his professional, but nevertheless gentle and honest attitude.

Tim Clark, RRX

Jonny is one of those rare individuals you meet and confidently say he knows what he is talking about. Jonny has the ability to see things at a high level and find so many ways to help you streamline and scale.

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