From one expert to another.
Selling expertise, and growing a business built off it is starkly different to products, services and other types. Thats why we built our methodology specifically for consultancies, professional service firms, specialist agencies, b2b training companies, and independent experts.

Everyone wants to close more deals. But the highest-performing sellers aren't closing harder - they're operating from a completely different position. One where the dynamic shifts before a word is spoken.

YOU COULD USE SOME HELP
You're applying Vanquish Method principles in your business, trying to position, package your offers, generate demand and convert the sale like the expert you are.
But implementing new ideas and unlearning old behaviours is hard - especially alone. That's why we started The Collective.
1.
Connect With Peers In An Intimate Setting
The journey can be lonely. Here you're among carefully selected peers who speak your language, face your struggles, and wrestle with the same paradoxes you do.
2.
Bring Challenges, Not Notepads
These aren't passive workshops, or "group coaching calls", they are high-leverage sessions built to deepen conviction, compound learning, and move members closer to their goals.
3.
Insight From Everywhere
Learn from Jonny and also from peers. Often your biggest 'aha' moment comes when another expert names the thing you've been feeling but couldn't articulate.
4.
Actionable Frameworks, Not Concepts
Every week, we go deep into a single issue, then open it up to the room. Leave each session with something to implement, not just theory with no accountability.

