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The Vanquish Effect. Weekly insights on positioning, client acquisition and high-frame selling.
What triggers you?
There is so much noise around outbound, but there is really only one metric that matters. I’d like you to tattoo it on the inside of your...
Apr 11, 2025
The 2 Closes
There are two closes in every sale; the emotional close, and the money close. You cannot make the sale without both. Period.
Apr 4, 2025
The Art of Follow-Up Finesse: Stop Nudging, Start Giving
If you’ve been paying attention, you’ll know I’ve been MIA for the last three weeks. No newsletter. We had another unexpected death in...
Feb 15, 2025
Dear Outbounder: It’s Not You, It’s the Human Condition
If you’re in sales, you already know: thick skin isn’t optional. Rejection is just Tuesday.
Jan 18, 2025
3 Tiered Financial Targeting For 2025
The first thing I ask a new private client is their 6-month financial goal. The knee-jerk answer is usually a huge number...
Dec 14, 2024
When Does Consistency Kill Quality?
There’s a lot of advice out there about “showing up no matter what” and “posting something over nothing.” I think that’s nonsense.
Dec 8, 2024
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